Request a Revenue Leak Audit

Scope

What we run for PPF, ceramic coating, tint, and wrap shops, from a Google Ads click to a booked estimate

Paying for wrong searches, losing missed calls, or guessing which ad worked? Here is what we run for each.

Published prices. No ad markup. Your accounts stay yours. A 90-day launch with written dates. Miss one and you can leave with 30 days' notice. Then month to month, 30 days' notice, no automatic new term.

Each service has a job from search to booked estimate

DEMAND

full front ppf near me

Sponsored

Your shop yourshop.com

Full Front PPF | Your shop

Full front paint protection film for your car. Request an estimate online.

Search terms review

  • full front ppf cost Kept
  • ppf near me Kept
  • ppf kit diy Added as negative

Ads on the searches that buyers of your service use, with wash and DIY searches kept out.

  • Buying-intent keyword research
  • Campaigns by service and area
  • Negative keywords for wrong searches
  • Search term reviews
  • Location and bid controls
How we run Google Ads

CONVERSION

Landing page for your shop on a laptop and a phone: a headline, three services, and Request a quote and Call buttons.

One page per service, built to turn a click into a call.

  • Page matched to the ad
  • Clear call and form next step
  • Fast load on phones
  • Answers on prep and process
  • Up to 4 pages: Revenue System plan
Landing pages and testing

MEASUREMENT

A tracking dashboard: an incoming call, inquiries by source, a table of calls and forms with status, and a source mix chart.

Tracked calls from your ads, tagged by source, so you see which campaign brought each one.

  • Help setting up call tracking
  • Web forms tagged by source
  • Tracked inquiries matched to campaigns
  • Untracked channels named
  • Software paid by your shop, not in our fee
Tracking and attribution

QUALITY

An inquiry review screen: calls and forms labeled qualified estimate, price shopper, out of area, wrong service or spam, with a label mix.

Each inquiry gets a label with your feedback, so wrong-fit calls stop counting as wins.

  • A label on each inquiry
  • Price shoppers counted, not hidden
  • Wrong service and out-of-area flags
  • Spam removed from totals
  • Labels confirmed with your shop
Lead quality and follow-up

FOLLOW-UP

A follow-up view: a text reply to a missed call on a phone, a response timeline per inquiry and a response check of answered and booked.

We measure what happens after an inquiry arrives and show you where it stalls.

  • Response time, in and after hours
  • Missed calls on tracked lines
  • Forms with no logged reply
  • Where estimates stall
  • Missed-call text-back, in both plans
  • Quote follow-up, in both plans
Lead quality and follow-up

Revenue System plan, when justified

Your shop Sponsored

Ceramic coating, applied in our studio. Request an estimate online.

Ceramic coating estimates Learn more

Stay in front of drivers who saw your work but have not called yet, once the data shows a need.

  • Meta retargeting when traffic justifies it
  • Part of the Revenue System plan
  • Nothing starts without your OK
Compare the plans

Add-on

A Local Services Ads unit on a phone

Compete for calls at the top of local results, once the data shows a need.

  • LSA where Google lists your category
  • Google decides approval
  • Each add-on quoted in writing first
  • Nothing starts without your OK
Add-ons on the pricing page

What is in scope, and what is not

In both plans

  • Google Ads for 2 premium services in 1 market
  • Two custom landing pages
  • Call and form tracking, tested on a live call before ads run
  • Lead-quality labels on each inquiry
  • Booked estimates sent back to Google
  • Missed-call text-back and quote follow-up
  • A weekly report with a baseline: spend, inquiries, qualified, booked

The Booked Estimate System covers 2 premium services in 1 market.

Revenue System plan adds

  • Up to 4 landing pages
  • Sold-job value sent to Google
  • A front-desk scorecard
  • A follow-up playbook for large quotes

Only when a need is found

  • Meta retargeting (Revenue System plan): when traffic justifies it. Meta ad spend is paid by your shop, apart from our fees.
  • Local Services Ads (add-on): only where Google lists your category, and Google decides approval. Setup and fee are listed on the pricing page.
  • Missed-call text-back and quote follow-up: part of both plans, with no added Bookend fee.

Not offered

  • Full website rebuilds inside a plan (a new site is a separate project)
  • Organic social media
  • SEO retainers (local SEO is in the Revenue System)
  • Review management (a review program is in the Revenue System)
  • Answering your phones
  • Sales reps for your shop

Our fees exclude ad spend and software. Pricing shows where ad spend starts.

On exit, we return or transfer the ad accounts, tracking, data, and CRM exports that are yours. Landing pages we build stay with Bookend.

Sound familiar?

Your ads show up for car washes and DIY kits. What we do: Wash and DIY searches blocked every week.

You can't tell which ad made the phone ring. What we do: Each tracked call and form carries the campaign and ad that sent it.

Read the case studies

From shops we work with in Caracas, Venezuela. Each figure shows its period and source, and each shop agreed to share its case.
At dusk a studio roll-up door stands fully open, the bay glowing warm inside with a gray coupé centered and ready, the wet apron in front.

Audit

A 4 to 5 page report. Delivery target: 1 business day once we have what we need.

  • Top-priority leaks found
  • Evidence behind each
  • Recommended next actions

Start with a Revenue Leak Audit

2 short steps, no ad logins, and no plan signup. After you send it, we may ask for the read-only access the audit needs.

Free to request. 15-minute fit call. The $750 audit only if you choose it.